العربية

Wind shapes dunes. We shape brands.

Selected work

Four imagined brands, idea to website

Imagined Saudi brands we built end to end: research, strategy, identity, applications and website. So you can see how we think, not just what we draw.

All work
  1. Two Hawdhan coffee bags, the yellow spring release and the green house blend, beside a dark takeaway cup, in front of a yellow disc of hawdhan flowers, with the Hawdhan logo on a green ground.

    Concept / Self-initiated

    Hawdhan

    Najdi specialty coffee roaster

  2. The Faydah logo above an illustrated basin after rain, ringed by AlUla’s sandstone

    Concept / Self-initiated

    Faydah

    Hospitality: boutique desert stay

  3. Khuraim cover: the Arabic and English logos beside the web dashboard and the mobile app, all figures sample data

    Concept / Self-initiated

    Khuraim

    Fintech / SaaS, Riyadh

  4. The Wasm flacon with its yellow dome cap beside the Jathjath Arabic wordmark, yellow dots falling like rain on a slate ground and opening into flowers along the bottom, and a “Concept · Self-initiated” label from Najdunes at the top.

    Concept / Self-initiated

    Jathjath

    Oud and perfume house